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Check out what’s happening at this years event!

About PhotoCon LA 2018

Samy’s Camera is pleased to once again present PHOTOCON LA.   Over 50 of the photographic and cinema industry’s top brands including Canon, Nikon, Sony, Panasonic, Fuji and many more will be in attendance to make this event Southern California’s largest ever photo and cinema trade show.  

Over three days, the REEF will be packed with a virtual Who’s Who of the photographic and cinema communities providing education with over 100 classes for all levels of photo enthusiasts and professionals, sales of the newest and most innovative equipment, Photo Exhibits, Drones, Food and Entertainment. Many of the most respected brands in photography and cinema will be on hand offering product demonstrations and exclusive deals and discounts only available to PhotoCon LA attendees.

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Venue – Magic Box @ the REEF

Magic Box is one of the most distinctive venues in downtown Los Angeles. Housed in THE REEF, the new name for the historic LA Mart building. This LA landmark has played host to countless productions for special events and trade shows as well as for art, design, fashion, film, television, advertising and the music industry …

Magic Box Convention Center & Event Space at The REEF is located in the reinvigorated, revitalized Downtown Los Angles, and is just minutes away from the Los Angeles Convention Center.

The venue is within 0.25 miles of the Blue Line Grand Ave station and within 0.5 miles the 23/Flower Expo line station.

 

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PhotoCon LA Learning Event

Over 100 Classes and Presentations over 3 days featuring all aspects of Photo and Cinema Photography, taught by the leading experts in the industry!

Topics include: Wedding and Portrait Photography, Lighting Techniques, Travel and Sports Photography, Fashion, Boudouir, Landscape, Photo Editing, Aerial Photography, Video and Cinema Techniques, and Business Management classes.

Be sure to sign up early as these classes will fill up quickly!

View Class Schedule

Friday Night ASC Keynote Panel

In Celebration of 100 Years of Making Award Winning Cinemagraphic Magic in Hollywood….

“The Behind the Scenes stories of how it was Done Yesterday and how it is done today”

Told by the very people that help make it happen, the members of American Society of Cinematographers, Hollywood’s Oldest Continuous Organization- Celebrating its 100th Year Anniversary.

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Saturday Night Sony Event – The Secrets to Social Media Success

A live panel discussion with 4 Sony Alpha Collective Photographers who have mastered social media to support their work!

Learn the secrets of Social Media Success as these panelists share how they use Instagram to promote their businesses. Bring your questions to the event as there will be time to ask them directly yourselves.

Join moderator Me Ra Koh, a Sony Artisan Photographer, as she guides us through an evening navigating the insides of Successful Social Media marketing.

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Special Guest Appearances and Photo Booth

Meet some of the coolest people from the worlds of Social Media, Sports, Entertainment, and Photography!  Our Photo Booth will be set up to grab that shot with one of your favorites!

Scheduled to attend: Social Media Icons IJustine and Jenna Ezarik, Famed LA Rams Quarterback Vince Ferragamo, KLOS Morning man Frank Kramer, Rock & Roll Photographer Neal Preston, The Laker Girls, and The LA Rams Cheerleaders plus a few surprise guests as well.

Click below for our Special Guest Schedule.

View Schedule

Portfolio Reviews with Gregg Cobarr

Portfolio reviews are a very important aspect of a photographer’s career. Bring a limited number of samples of your portfolio that show a specialized area of your work and you will receive a thorough review of the images. Be sure to show your very latest work. The review process will enable you to understand not only ways in which your images could be improved, but you will also be given some insight into how you can improve the direction of your future work.

Gregg Cobarr is a world-renowned entertainment /celebrity and fashion photographer with over thirty years of professional experience. He has worked with such music industry clients as Columbia and Epic Records, RCA, Capitol, Universal and Warner Music. In the TV and movie industry, he has done work for 20th Century Fox and Columbia Pictures. His fashion photos have been featured with international fashion designers.

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National Park Service’s Artist-In-Resident Application Program Training with Bob Killen

National Park Service offers Artist-in-Residence (AIR) grant programs in over 50 parks throughout the United States. These programs offer artists the opportunity to pursue their artistic discipline while being surrounded by the park’s inspiring landscape. If you are interested in becoming an Artist in Residence, here is your chance to meet with Bob Killen one to one and learn what it takes. Bob can teach you how to apply for AIR grants, review artistic requirements, explain the benefits of becoming a National Park Service Artist-in-Residence and tell you what it is like to live in a national park

Bob Killen is the Director of the National Park Photography Expeditions, President of the Mojave National Preserve Artists Foundation, a National Park Service Friends Group, a national speaker on landscape photography and an Adobe Certified Instructor.

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One-On-One Lightroom, Photoshop and Capture One Help Desk with Natasha Calzatti

Can’t figure out the shortcut? Got a trouble – printing problem? Don’t know how to do a particular technique? Here is your opportunity to ask. one-on-one Lightroom, Photoshop and Capture One Help Desk.

Upon receiving her BFA in Photography from Otis Parsons School of Design, Natasha Calzatti, a photographer and digital retoucher, went on to shoot award-winning photography for THE NEW YORK TIMES, NEWSWEEK, PEOPLE and VIBE, and has been syndicated internationally. Her work is represented in many private collections and has been shown publicly in Los Angeles and more recently in Portland, Oregon’s Black Box Gallery, June 2012.

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Samy’s Clearance Room and Trade-In Program

Back by popular demand!  Samy’s will once again be offering a HUGE selection of Used, Demo, and Open Boxed Items, plus 100’s of One Of A Kind products at some incredibly low prices! Come in and browse the room for some great deals!!!

Got an old camera in your closet? Now’s the time to dust it off and bring it to PhotoCon LA and TRADE IT IN. Our buyers will be on hand to take your cameras in trade towards a new camera or lens. Special BONUS Trade-In $$$ will be available at the show.

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Digital Camera Clean & Check Service

No matter how hard you try to keep your camera clean, no matter how careful you are with your lenses, it still happens – dust on your sensor! Dust on your sensor shows up as dark blobs or spots on every one of your pictures.

Professional Technicians from Canon, Nikon, and Sony will be on hand to perform this FREE service AND Firmware updates Saturday and Sunday 10:00am – 4:00pm

If you’re experiencing this on your digital camera, then bring it in to PhotoConLA.

Spots are available on a first-come first-served basis.

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Details Coming Soon…

More Info Coming Soon

DJI PRO Filming Workshop – Saturday Only – 11:00am – 3:00pm

This DJI Pro Filming Workshop is designed for filmmaking professionals such as cinematographers, directors, producers, and post-production colorists to experience the Inspire 2, X7, Ronin 2, and Ronin-S comprehensively via a tailor-made session featuring professional users sharing their experiences and techniques, along with a shooting demonstration.

This is a 4 hour course with both a Classroom and a hands on outdoor experience.

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DJI Discover Aerial Photography Workshop – Sunday Only – 11:00am – 3:00pm

This specialized aerial photography workshop is designed to empower students with a strong understanding of how to master drone photography both in-the-field and in post-processing. Whether beginner, intermediate, or advanced, these workshops are custom tailored to build on fundamental tools and techniques that apply to all skill and comfort levels.

This is a 4 Hour course with both In Class and Outdoor Flying experience.

 

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Panasonic Lumix Lounge

Need a place to sit, stand, and relax at the event?  Panasonic has created the LUMIX Lounge just for you.

Grab a seat, Read some literature, Eat some food, and Enjoy some down time before hitting that next class or vendor booth.

 

 

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Photo Gallery

A museum quality photo and image exhibition. Over 1,600 square feet will be filled with Images of Hope.

The Los Angeles Times will be showcasing over 50 years of iconic images that represent Hope, as well as presenting the “Images of Hope” still photography contest winners the publication co-sponsored with Samy’s Camera.

Works from the City of Hope archives, the American Society of Cinematographers, and Samy’s Photo Camp, will be amongst the collection, as well as a carefully curated collection of fine art photography from top photographers such as Joe McNally, Robert Hanashiro, Andrei Duman, Neal Preston and more.

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CinemaWorks Live Stage Production Demo Area

A 1st ever LIVE Cinema Stage and Demo area with over 1,600 sq. ft. of display space to showcase off all the newest and exciting Cinema and Video products and accessories.

All throughout the event we will offer live demonstrations of Cinema Lighting, Lenses, Cameras, and the coolest gadgets, along with Tips and insights from some of the top cinematographers and industry experts.

Check by the booth to see the daily schedule of presentations. 

View Schedule

Food Trucks

Each day, a selection of Los Angeles’s most popular Food Trucks will be on hand to serve PhotoCon LA attendees.

B&R Burgers, Baby’s Badass Burgers, Pinch of Flavor truck, Blast ice cream, Thai-Mex Cocina, Mac’d N Loaded, Heritage LA, and Marcel Waffles will all be on site serving up delicious meals and deserts.

See Truck Schedule

KEYNOTE SPEAKERS

Griffin Hammond
Griffin Hammond
Panasonic LUMIX Luminary Photographer
Andrei Duman
Andrei Duman
PhaseOne Pro Photographer
Michelle Turner
Michelle Turner
Fujifilm X-Photographer
Sandy Puc’
Sandy Puc’
Canon Explorer of Light
Ron Magill
Ron Magill
Nikon Ambassador Photographer
Sal Cincotta
Sal Cincotta
ProFoto Pro Photographer
Me Ra Koh
Me Ra Koh
Sony Artisan of Imagery
Dan Westergren
Dan Westergren
Fujifilm X-Photographer
Dixie Dixon
Dixie Dixon
Nikon Ambassador Photographer
Jen Rozenbaum
Jen Rozenbaum
Wescott Pro Photographer
Terrell Lloyd
Terrell Lloyd
Canon Explorer of Light
See Keynote Schedule

TICKET OPTIONS

Online Ticket Sales Are Now Closed

Tickets Are Available At The Door

Saturday Expo Pass  $15 / Sunday Expo Pass $15

CLASSROOM & KEYNOTE SCHEDULE

SELECT DATES & ROOMS BELOW TO SEE ALL 84 CLASSES AND KEYNOTES info

Event Exhibitors

View All Exhibitors

A portion of our tickets sales will be donated to the City of Hope.

In addition, Panasonic will be offering FREE Photo Portraits throughout the event in the Panasonic Booth for all patients, family’s, staff, and patrons of City of Hope!


City of Hope is a world leader in the research and treatment of cancer, diabetes, and other serious diseases. We deliver scientific miracles that make lives whole again.

Compassion is the heart of our approach and the driving force behind all our discoveries.

Founded in 1913, City of Hope is one of only 49 comprehensive cancer centers in the nation, as designated by the National Cancer Institute.

Each innovative treatment we create gives people the chance to live longer, better and more fully.

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Event Location

Magic Box @ The Reef

1933 S Broadway, Los Angeles, CA 90007

(800) 526-2784

info@the-reef.com

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